{"id":321,"date":"2014-09-21T14:13:19","date_gmt":"2014-09-21T14:13:19","guid":{"rendered":"http:\/\/www.crdmrn.com\/index.php\/?p=321"},"modified":"2022-02-22T13:06:12","modified_gmt":"2022-02-22T13:06:12","slug":"roller-macherio","status":"publish","type":"post","link":"https:\/\/www.crdmrn.com\/index.php\/roller-macherio\/","title":{"rendered":"Roller Macherio"},"content":{"rendered":"\n<script type=\"text\/javascript\">window.onload=function(){ document.getElementById('solislider').innerHTML = '<div aria-live=\"polite\" id=\"soliloquy-container-323_1\" class=\"soliloquy-container soliloquy-transition-fade  soliloquy-theme-classic\" style=\"max-width:770px;max-height:433px;\"><ul id=\"soliloquy-323_1\" class=\"soliloquy-slider soliloquy-slides soliloquy-wrap soliloquy-clear\"><li aria-hidden=\"true\" class=\"soliloquy-item soliloquy-item-1 soliloquy-image-slide\" draggable=\"false\" style=\"list-style:none\"><img decoding=\"async\" id=\"soliloquy-image-324\" class=\"soliloquy-image soliloquy-image-1\" src=\"https:\/\/www.crdmrn.com\/wp-content\/uploads\/2014\/11\/RMLogo.png\" alt=\"RMLogo\" \/><\/li><li aria-hidden=\"true\" class=\"soliloquy-item soliloquy-item-2 soliloquy-image-slide\" draggable=\"false\" style=\"list-style:none\"><img decoding=\"async\" id=\"soliloquy-image-336\" class=\"soliloquy-image soliloquy-image-2\" src=\"https:\/\/www.crdmrn.com\/wp-content\/uploads\/2014\/11\/RMLogoConcept.png\" alt=\"RMLogoConcept\" \/><\/li><li aria-hidden=\"true\" class=\"soliloquy-item soliloquy-item-3 soliloquy-image-slide\" draggable=\"false\" style=\"list-style:none\"><img decoding=\"async\" id=\"soliloquy-image-335\" class=\"soliloquy-image soliloquy-image-3\" src=\"https:\/\/www.crdmrn.com\/wp-content\/uploads\/2014\/11\/RMLogoBuild.png\" alt=\"RMLogoBuild\" \/><\/li><li aria-hidden=\"true\" class=\"soliloquy-item soliloquy-item-4 soliloquy-image-slide\" draggable=\"false\" style=\"list-style:none\"><img decoding=\"async\" id=\"soliloquy-image-333\" class=\"soliloquy-image soliloquy-image-4\" src=\"https:\/\/www.crdmrn.com\/wp-content\/uploads\/2014\/11\/RMTshirt.png\" alt=\"RMTshirt\" \/><\/li><li aria-hidden=\"true\" class=\"soliloquy-item soliloquy-item-5 soliloquy-image-slide\" draggable=\"false\" style=\"list-style:none\"><img decoding=\"async\" id=\"soliloquy-image-357\" class=\"soliloquy-image soliloquy-image-5\" src=\"https:\/\/www.crdmrn.com\/wp-content\/uploads\/2014\/11\/RMPhoto1.png\" alt=\"RMPhoto1\" \/><\/li><li aria-hidden=\"true\" class=\"soliloquy-item soliloquy-item-6 soliloquy-image-slide\" draggable=\"false\" style=\"list-style:none\"><img decoding=\"async\" id=\"soliloquy-image-358\" class=\"soliloquy-image soliloquy-image-6\" src=\"https:\/\/www.crdmrn.com\/wp-content\/uploads\/2014\/11\/RMPhoto2.png\" alt=\"RMPhoto2\" \/><\/li><\/ul><\/div><noscript><style type=\"text\/css\">#soliloquy-container-323_1{opacity:1}<\/style><\/noscript>' }<\/script>\n\n\n\n<p class=\"wp-block-paragraph\">After I moved to Germany, <a href=\"https:\/\/www.instagram.com\/rollermacherio\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">the rollerblading team I used to skate with<\/a> when living in Milan was absorbed by another one, called <strong><em>Roller Macherio<\/em><\/strong>, from a nearby town. This event gave the team a chance to renew its (pretty amateur) branding. Given my Graphic Design studies, I took the chance to show my support for my teammates and redesign the team logo and uniforms.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As the first step of the process, I analyzed the two previous &#8220;logos&#8221; (ahem&#8230;) of both teams to extrapolate their basic shapes. Then I tried to merge them to create a shape both simple and detailed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The final result resembles american logos of NBA\/NHL teams, from which I took inspiration, while keeping the original colors of the team and some geometrical elements of the old ones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After that, I proceeded with training and competition uniforms design: for the first ones, I decided to keep a single color background and print for the athletes and a colored logo on a blank t-shirt for coaches; while for the competition uniform I worked on a pattern inspired by the logo itself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Years after, it&#8217;s still great to see my old teammates wear the designs I made for them. Even if the occasions to meet are very rare.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":324,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7,9],"tags":[],"class_list":["post-321","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-logo-design"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Roller Macherio - crdmrn\u00a0\u2248\u00a0corrado\u00a0mariani<\/title>\n<meta name=\"description\" content=\"Logo and uniforms redesign process for the Italian inline freestyle skating team Roller Macherio.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.crdmrn.com\/index.php\/roller-macherio\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Roller Macherio - crdmrn\u00a0\u2248\u00a0corrado\u00a0mariani\" \/>\n<meta property=\"og:description\" content=\"Logo and uniforms redesign process for the Italian inline freestyle skating team Roller Macherio.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.crdmrn.com\/index.php\/roller-macherio\/\" \/>\n<meta property=\"og:site_name\" content=\"crdmrn\u00a0\u2248\u00a0corrado\u00a0mariani\" \/>\n<meta property=\"article:published_time\" content=\"2014-09-21T14:13:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-22T13:06:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.crdmrn.com\/wp-content\/uploads\/2014\/11\/RMLogo.png\" \/>\n\t<meta property=\"og:image:width\" content=\"770\" \/>\n\t<meta property=\"og:image:height\" content=\"433\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"the_stiffmeister\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"the_stiffmeister\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.crdmrn.com\\\/index.php\\\/roller-macherio\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.crdmrn.com\\\/index.php\\\/roller-macherio\\\/\"},\"author\":{\"name\":\"the_stiffmeister\",\"@id\":\"https:\\\/\\\/www.crdmrn.com\\\/index.php\\\/#\\\/schema\\\/person\\\/c4aa272222b8c862996f5e804f348820\"},\"headline\":\"Roller Macherio\",\"datePublished\":\"2014-09-21T14:13:19+00:00\",\"dateModified\":\"2022-02-22T13:06:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.crdmrn.com\\\/index.php\\\/roller-macherio\\\/\"},\"wordCount\":213,\"image\":{\"@id\":\"https:\\\/\\\/www.crdmrn.com\\\/index.php\\\/roller-macherio\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.crdmrn.com\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/RMLogo.png\",\"articleSection\":[\"Branding\",\"Logo Design\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.crdmrn.com\\\/index.php\\\/roller-macherio\\\/\",\"url\":\"https:\\\/\\\/www.crdmrn.com\\\/index.php\\\/roller-macherio\\\/\",\"name\":\"Roller Macherio - 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